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Was just doing some theoretical research on sexual fetishism and how it sells products and came across this interesting article from media awareness which is very much about what i am exploring and photographing.

http://www.media-awareness.ca/english/issues/stereotyping/women_and_girls/upload/article_sexualized_images.pdf

photoshoot: more ideas

additionally, as well as showing women as objects, the idea has come to me that we are also products which i need to do some research on.

Buttttt..was thinking of how we produce products, cling film, foil, cardboard, just as a quick idea-wrapping my models as if they were actually products themselves-bar codes, price tags etc.

Notes on next photo shoot

From the last 2 weeks of research i have explored the idea of bodily perfection and women having sex appeal to sell products, but one thing that has sprung to mind is the question

can commodity and sexual fetishism sell any product?

Through the research of the last couple of photographers the photographs have explored the idea of women as objects, as commodities. This has led me to think about how we present commodity, how we label and package them. 

   Therefore my next set of photographs, I shall be replacing womens assets that sell many products with things that you would normally assosiate with being sold sexually. For example, perfume, makeup, mens after shave etc have all had adverts with half naked women etc. 

However what would happen if I replaced these with a toaster for example?

Unsexed Commodities 

instead of a women leaning on a car, what about a women leaning on a fridge? these are just ideas but im sure you get the gist... 

Nigel Tomm

Nigel Tomm

distorted and dissembled photography in which Nigel Tomm crumples up either parts of his own photography or parts of magazines and photographs with his own models. The reason why i have chosen to research and blog about his work is because similarly to last weeks photographers he is using magazine pictures of celebrities or 'ideal bodies' to show how we should look. 

through his photographs he is distorting the way women should look and trying destroy the image so many marketers and advertisers try to convey. 

Photograph above: This is one of my favourite images out of all his photographs. He is contrasted a magazine with his own photograph to show we are shown how to look Vs a live model. Particularly one of things that stands out for me the most is the way the women is positioned. It is something I could see being used to promote or sell a product, something i talked about last week through sexual fetishism. 

His photos offer an angle of how to look at womens bodies and how we are bombarded with magazine pictures of naked women in sexual positions. 


Nigel Tomm is a famous photographer, musician, director, painter-there's not lots of information on his however.  

photomontage: Herbert Bayer and Linder Sterling

As a continuation and development into my research on photo montage. I came across two artists/photographers who deal with realism and social construction particularly Sterling.


Linder Sterling


background information: 


again going along with the idea that can sexual fetishism sell any product? and how much we are told to look like certain people-hegemonic ideas of how we should look-magazine cut outs

Picture above: clever and witty-also a way of showing how sexual fetishism can sell any product-similar to the ad buster campaigns that I looked at before Christmas. 

Particularly like this image-like the idea of using magazine cut outs in photographs as a way of showing how women should conform to social norms and the 'celebrity or model' way of looking and posing. This is something I would like to experiment with in the studio either this week or next.


Herbert Layer: 

 Bayer's Self Portrait in Mirror. The use of photomontage to fragment the body makes it seem almost fake and plastic, like a doll. Bayer was one of the modernists who used the process of collage and photomontage to deconstruct the apparent "realism" of photography.

 I like the juxtaposition of all the elements, the strange arrangement presents us with a dream like image that conveys a sense of loneliness and alienation in an urban landscape. I think the eyes looking straight into the camera are quite haunting. 


I would like to experiment further with his way of photomontage and relate it to proposal. Something i need to do in the next up and coming weeks. 

Photo montage/manipulation: John heartfield

John Heartfield was a prolific artist, a pioneer of modern photomontage who was born Helmut Herzfeld in Berlin in 1891.  Heartfield hated the war so much that he even feigned madness to avoid returning to the military service.  He later joined the Dada group of Berlin, and he’s remembered for being the first person to organize the first international Dada Fair in Berlin in 1920. Like many German Artist of his time, Heartfield was anti-fascist and a communist.  His art was also revolutionary when it came to technique and taste. Most of Heartfield's art was targeted at Adolf Hitler, the dictator of Germany.  Heartfield uses is skill ofphotomontage to expose the contradiction between Adolf Hitler's anti-capitalist rhetoric and his pro-capitalist practices.

Image above: The German Dada movement was born out of hatred for war.  Many Dada members felt that the war would have been avoided had it not been for the greedy of the rich people.  The result of the the war is destruction to makind, and that include both rich and pooer.  This image represents the end results of greediness.  Here the hynna is stepping on the corposes of victims of the war.  The Hynna represents the powerful whose aim is to destroy mankind.

Image above: In this art, Heartfield portrayed Hitler as someone who was not thinking properly, as someone who was not using his brain.

In relation of my proposal and what I want to do: